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Online dating proves it's built to last
Written by Brian Austin   
Tuesday, 05 July 2005
ERSOf the numerous "new media" promises made during the dot-com era, few ever delivered what had been promised.  Still there were a few that did make good on the promise of "this time it's different".  One in particular is the success of relative latecomer online dating.  Early on, detractors were quick to call it out as simply an online meat market, or at best a meet-and-greet hookup service.  And while some have specialized in that, others have managed to not only help people meet each other, but to start lasting relationships.

While the world cyber dating has brought matchmaking into the 21st century, human behavior still remains set in the ways of the past.  A recent article by the NY Times points out that Thin and Rich Works Here when it comes to online dating.  But the author is quick to point out that just because your not a perfect 10 doesn't mean you won't receive any responses.  One key they cite is actually having a picture.  I guess first impressions do count for something, and research has concluded that both men and women receive more responses.
I've known a few people who have tried the online dating thing, and at least two of them have already ended up hitched.  What this tells me is that online dating is less of a "hook up" outlet, and more the domain of serious adults trying to find long lasting relationships.  And it makes sense.  After the tech fallout, some experts speculated that it was the act of bringing people together that really set the Internet apart.  Some predicted that a new kind of startup, one modeled around human relationships would become the new paradigm. For the most part they were right.  Clearly online dating has surpassed even social networking, which often times appears to be more of a phone directory than any sort of organized networking tool.  

It would seem that so far, the promise of better relationships and more second dates is holding true.  What will be interesting is if these relationships develop into long lasting ones that can stand the test of time.  I'm sure someone; somewhere is already collecting data trying to correlate divorce rates among online daters vs. the rest of the population.  Until such time as this information becomes available, we'll just have to take this industry at its word.  And besides, it beats sitting at home alone every night.

 
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